What Type of Variable Is the Number of Gallons of Gasoline

question 3

Multiple Choice

What type of variable is the number of gallons of gasoline pumped by a filling station during a day?

• A)Qualitative
• B)Continuous
• C)Attribute
• D)Discrete

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Definitions:

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STP Analysis

An acronym for Segmentation, Targeting, and Positioning, a framework in marketing that breaks down markets into segments, targets specific segments, and creates positioning for a product or service.

Strategic Marketing Planning Process

A systematic approach to creating and implementing marketing strategies that align with a company's overall goals and objectives.

Lifetime Value Perspective

An approach in marketing that focuses on the total revenue or profit a business can expect from a customer over the duration of their relationship.