The Average Cost of a Single Sales Call to a Potential

question 434

Multiple Choice

The average cost of a single sales call to a potential B2B buyer in the U.S. is expensive and could cost about:

• A) $50.
• B) $100.
• C) $500.
• D) $1,500.

---

Definitions:

In-House Training

Training programs conducted within the organization by its own staff or resources to upgrade the skills and knowledge of its employees.

Ethics Contract

A formal agreement that outlines expected behaviors and ethical standards within a professional context.

Ethical Conduct

The practice of acting in ways that are consistent with principles of moral and ethical behavior within a professional or personal context.

Integrated HRM System

A coordinated approach to managing an organization’s human resources that often involves technology and combines various HR functions into a seamless operation.