Virtual Electronics Is Considering a Strategy to Charge a Very

question 467

Multiple Choice

Virtual Electronics is considering a strategy to charge a very high introductory price for their automobile video theater. After identifying that their rival firms did not carry this new product, they chose this pricing strategy to achieve maximum profits. Virtual Electronics has chosen a ________ strategy.

• A) high-low pricing
• B) penetration
• C) bundling
• D) skimming

---

Definitions:

Priority Directors

Directors within a corporation or board who are given precedence for specific tasks or decision-making processes.

Government Agencies

Organizations established by a government to carry out specific government functions.

Small Businesses

Enterprises with a small number of employees and relatively low volume of sales.