For Products That Are Distributed Using an Intensive Distribution Strategy

question 111

Multiple Choice

For products that are distributed using an intensive distribution strategy, which of the following is a common characteristic of these products?

• A)Geographic coverage needs to be maximized in order to achieve profits
• B)The convenience aspect of purchase is paramount
• C)Service is a large element of the augmented product offering
• D)They are products that need highly experienced and skilled sales personnel to assist customers

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Definitions:

Semicircular Canals

Structures in the inner ear involved in maintaining balance by sensing movements and changes in the head's position.

Cerebellum

A portion of the brain located at the back of the skull, primarily responsible for coordinating voluntary movements and maintaining balance and posture.

Synesthesia

A condition in which stimulation of one sensory or cognitive pathway leads to automatic, involuntary experiences in a second sensory or cognitive pathway.

Taste Sensations

The experience of flavor perceived in the mouth and throat on contact with a substance, categorized into five basic tastes: sweet, sour, salty, bitter, and umami.