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A Good Segment Must Be _______

question 83

Multiple Choice

A good segment must be _______. This means that it must be possible to identify customers in the proposed segment and to understand their characteristics and behavioural patterns.


Definitions:

Expectant Mother

A woman who is pregnant and awaiting the birth of her child.

Developing Fetus

A prenatal human between the embryonic state and birth, undergoing significant physical and physiological development.

External World

Describes everything outside an individual's mind, including people, objects, and the environment, as perceived through the senses.

Fetus

A stage in human development inside the womb from the end of the embryonic stage or the ninth week after fertilization until birth.

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