Examlex
Information processing refers to the process by which product alternatives are compared by an individual's choice criteria.
Marginal Benefit
The additional satisfaction or utility that a person receives from consuming an additional unit of a good or service.
Marginal Cost
The increase in total cost that arises from producing one additional unit of a product or service.
Marginal Cost
The increase or decrease in the total cost that arises when the quantity produced is incremented by one unit.
Marginal Value
Marginal value represents the additional satisfaction or utility a consumer receives from consuming one more unit of a good or service, influencing their decision on how much of a product to purchase.
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