Which of the Following Reasons Has Led to the Growth

question 32

Multiple Choice

Which of the following reasons has led to the growth in direct marketing activities?

• A)Developments in technology
• B)High costs of other techniques
• C)Significantly increased supply of mailing lists available
• D)All of the above are reasons that have led to the growth of direct marketing

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Definitions:

Fixed Cost

Costs that do not vary with the level of production or sales, such as rent, salaries, or insurance premiums.

Eyeglasses

Corrective or protective lenses mounted in a frame to aid vision or protect the eyes.

Average Variable Cost

The cost per unit of variable inputs divided by the total quantity of output produced.

Variable Cost

Costs that change in proportion to the good or service that a business produces.