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"Eureka! I've got it!" That sudden awareness of the path toward a problem's solution is termed_____ .
PR Campaigns
Targeted marketing strategies designed to shape public perception and improve the reputation of an organization, individual, or cause.
Media Impressions
A measure of the number of times content is displayed or viewed, regardless of clicks or engagement, used in advertising and media planning.
PR Impact
The effect or influence that public relations activities have on public opinion, brand reputation, or an organization's objectives.
Pro Bono
Professional work undertaken voluntarily and without payment as a public service, especially in legal contexts.
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