Intangible Assets Are Long-Term Resources Used to Produce or Sell

question 132

Essay

Intangible assets are long-term resources used to produce or sell products and services; they generally lack ______________ and their benefits are highly ___________.

Understand the evolution and strategic role of training and development professionals.

Recognize the importance of cognitive ability and trainee characteristics in effective training programs.

Identify the key components and the importance of organizational learning.

Understand the competencies models introduced by the Association for Talent Development and the Institute for Performance and Learning.

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Definitions:

Threat of Substitutes

The pressure a company or product faces from alternative products or services that can perform similar functions, potentially reducing demand for the original.

Music Industry

The sector of the economy that is responsible for the production, distribution, and promotion of music and its related products and services.

Newspaper Industry

The sector of the economy involved in the production and distribution of daily or weekly publications containing news, information, and advertising.

Primary Activities

Those business activities related to the production and distribution of the firm’s products and services, thus creating value.