Research Suggests That Attitude Change Is Encouraged When the Message

question 173

Multiple Choice

Research suggests that attitude change is encouraged when the message

• A)appeals to emotions, especially fear or anxiety.
• B)provides a clear course of action that, if followed, will produce the desired results.
• C)is repeated as frequently as possible.
• D)is characterized by all of these.

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Definitions:

Latent-Learning Experiments

These experiments demonstrate that learning can occur without reinforcement and can be manifested suddenly when a reward is introduced.

Reward

A positive reinforcement that increases the likelihood of a particular behavior being repeated.

Latent Learning

Knowledge of the environment gained through experience but not evident under current conditions.

Mental Representation

An internal symbolic representation of external reality or thoughts, allowing individuals to understand and interact with the world.