Examlex
In _____, a neutral stimulus is followed by an unconditioned stimulus that consistently produces an unlearned reaction, called the unconditioned response.Eventually, the previously neutral stimulus begins to produce this response directly.
Intellectual Capital
Refers to the intangible value of a business, representing the sum of its knowledge, skills, inventions, and connections.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
Representativeness Heuristic
A cognitive shortcut in which one makes judgments about the probability of an event based on how closely it matches one's stereotypes or expectations.
Anchoring and Adjustment Heuristic
A cognitive bias where individuals rely too heavily on an initial piece of information (the "anchor") when making decisions, adjusting insufficiently from this starting point.
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