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The Jungian term for Freud's concept of the unconscious is the
Generic Demand
The overall demand for a category of products or services, not linked to any specific brand or model.
Product Class
A broad category of products that serve a similar function or are targeted at a similar customer segment.
Primary Demand
The overall demand for a product category or industry, rather than for a specific brand.
Product Class
A broad category of goods or services that share similar characteristics or serve similar purposes.
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