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In the "love on a swaying bridge" experiment, the findings that the men interviewed on the high swaying suspension bridge called the lovely interviewer more than the men interviewed on the solid wooden bridge suggest that the
Standard Deviation
A statistical measure that quantifies the variation or dispersion of a set of data points.
Sharpe Ratio
A measure that indicates the average return earned in excess of the risk-free rate per unit of volatility or total risk, assessing the performance of an investment.
Risk Aversion
The preference to avoid uncertainty and potential financial loss.
Holding-period Return
The total return received from holding an asset or portfolio of assets over a period of time, considering both income and capital gains.
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