Which of the Following Statements About Transactional Websites Is Not

question 81

Multiple Choice

Which of the following statements about transactional websites is not true?

• A)Transactional websites are most common among store and catalog retailers and direct selling companies.
• B)Transactional websites can create channel conflict.
• C)Transactional websites may cannibalize sales from stores, catalogs, and sales representatives.
• D)Transactional websites often engage visitors with interactive experiences that involve games, contests, and quizzes.
• E)Transactional websites are used less frequently by manufacturers of consumer products.

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Definitions:

Transtheoretical Model

A theory of behavior change that outlines five stages individuals move through when modifying behavior, from precontemplation to maintenance.

Relapse

The recurrence of a disease or symptoms after a period of improvement.

Maintenance Stage

The phase in behavior change models where individuals work to sustain their newly adopted healthier behaviors over time.

Action Stage

A phase in the Transtheoretical Model of Behavior Change where individuals actively implement behavior changes towards a goal.