The Principal Difference Between the Two Major Types of Websites

question 94

Multiple Choice

The principal difference between the two major types of websites is that promotional websites are designed to __________ while transactional websites __________.

• A)create portals; act as bots
• B)convert online browsers into online buyers; promote a company's products and services
• C)provide information about a company; move consumers closer to a purchase
• D)move consumers closer to a purchase; provide information about a company
• E)advertise and promote; convert online browsers into a buyer

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Definitions:

Risk-Free Rate

The theoretical rate of return of an investment with zero risk of financial loss, often represented by the yield on government bonds.

Beta

A measure of a stock's volatility in relation to the overall market, indicating the stock's susceptibility to market movements.

Alpha

A measure of an investment's performance on a risk-adjusted basis, indicating how much better or worse it did compared to a benchmark index.