MooreChem Created a Marketing Dashboard for Each of Its Sales

question 200

Multiple Choice

MooreChem created a marketing dashboard for each of its sales representatives.These dashboards included seven measures-sales revenue,gross margin,selling expense,profit,average order size,new customers,and customer satisfaction.Each metric was gauged to show actual salesperson performance

• A)in terms of company rank.
• B)relative to the rest of the sales team.
• C)relative to target goals.
• D)plus expectations for the next two years.
• E)based upon previous years of experiences.

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Definitions:

Operating Cycle

The period from when a company acquires inventory to when it collects cash from the sale of that inventory, indicating the efficiency of a company's operations.

Restrictive Covenant

A clause in a contract which restricts the actions of parties to the contract for the benefit of other parties to the contract or to protect the value of a related asset.

Inventory Loan

A secured short-term loan to purchase inventory.

Cash Disbursement

The payment of money from a fund or account, typically involving the transfer of cash to individuals or companies for services rendered or goods purchased.