Markup Refers to

question 207

Multiple Choice

Markup refers to

• A)the difference between the final selling price and how the customer values the product.
• B)selling brand name merchandise at lower than regular prices.
• C)the amount added to the cost the retailer paid for a product to reach the final selling price.
• D)the difference between the retail cost and initial selling price.
• E)the reduction in retail price, usually expressed as a percentage equal to the amount reduced, divided by the original price, and then multiplied by 100.

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Definitions:

Cortex

The outermost layer of the brain, involved in higher-level functions such as consciousness, thought, emotion, reasoning, language, and memory.

Two-Factor Theory

A psychological theory, proposed by Herzberg, which suggests that there are two sets of factors that influence job satisfaction: hygiene factors and motivators.

James-Lange Theory

An idea indicating that feelings arise from bodily reactions triggered by situations.

Parasympathetic Arousal

The part of the autonomic nervous system responsible for relaxation and slowing down the body after stress or danger has passed.