Enhancing a Product or Service to Make It More Appealing

question 296

Multiple Choice

Enhancing a product or service to make it more appealing to buyers is ________ utility.

• A) time
• B) place
• C) possession
• D) form
• E) transactional

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Definitions:

Social Commerce Technologies

Digital tools and platforms that enable the buying and selling of products and services directly within social media networks.

Digital Worlds

Virtual environments and online platforms where users can interact, create, and engage with digital content and communities.

Augmented Reality

An interactive experience of a real-world environment where objects in the real world are enhanced by computer-generated perceptual information.

Snapchat

A social media app known for its ephemeral messaging and multimedia features, allowing users to send disappearing photos and videos.