Indirect Channels for Consumer Products

question 63

Multiple Choice

Indirect channels for consumer products

• A)occur when one firm's marketing channels are used to sell another firm's products.
• B)include producers and end users dealing directly with each other.
• C)include intermediaries that are between the producer and consumer and perform numerous channel functions.
• D)are arrangements whereby a firm reaches different buyers by employing two or more different types of channels for the same basic product.
• E)occurs when a retailer sells its product in a store and on the Internet.

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Definitions:

Spending Variance

The difference between the actual amount spent and the budgeted or planned amount in a given period.

Planning Budget

A budget prepared for a specific level of activity, used for planning and controlling costs and resources in advance.

Travel Expenses

Costs incurred by an employee or a business when travelling for business purposes, which can include accommodations, meals, transportation, and other expenses.

Spending Variance

The difference between the actual amount spent and the budgeted or expected amount, used in budgeting and financial planning.