When You Order a Sweater from an L

question 274

Multiple Choice

When you order a sweater from an L.L.Bean mail-order catalog,what type of marketing channel are you and the company using?

• A)cash and carry marketing channel
• B)intensive distribution channel
• C)selective distribution channel
• D)indirect marketing channel
• E)direct marketing channel

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Definitions:

Co-workers

Individuals who work together in the same organization or workplace.

Family

Family denotes a social and biological unit consisting of parents and their children, and often extended to include relatives, bound by kinship, emotional ties, or legal obligations.

Social Category

A grouping of individuals who share a common characteristic or attribute but do not necessarily interact or identify with each other.

Strong Identity

A well-developed sense of self that is clearly defined, stable over time, and encompassing a wide array of personal values, beliefs, and experiences.