A Skimming Pricing Policy Is Likely to Be Most Effective

question 226

Multiple Choice

A skimming pricing policy is likely to be most effective when

• A)lowering the price has only a minor effect on increasing the sales volume and reducing the unit cost.
• B)consumers tend to be price-sensitive.
• C)it is easier to set measurable sales unit goals.
• D)a lower price will significantly lower fixed costs.
• E)consumers perceive your product to be similar to other products on the market.

---

Definitions:

Job Performance

The level of effectiveness and efficiency with which an employee carries out their job duties and responsibilities.

Measures

Quantitative or qualitative criteria used to evaluate the performance, progress, or quality of a project, process, or outcome.

Realistic Job Previews

An employment strategy providing prospective employees with a truthful overview of what a job entails, including both positive and negative aspects.

Turnover

The rate at which employees leave a company and are replaced by new personnel, affecting organizational consistency and performance.