Which of the Following Would Be an Example of an Objective

question 19

Multiple Choice

Which of the following would be an example of an objective in Step 1 of the price-setting process?

• A)We need to set an initial price of $259 per unit.
• B)We need to obtain a 10 percent market share.
• C)We need to find the least expensive distributor.
• D)We need to make allowances for large quantity orders.
• E)We need to increase the price during the holiday shopping season.