The Third Step in Segmenting and Targeting Markets That Links

question 79

Multiple Choice

The third step in segmenting and targeting markets that links customer needs to marketing actions is to

• A)group potential buyers into segments.
• B)group products to be sold into categories.
• C)select target markets.
• D)develop a market-product grid and estimate size of markets.
• E)take marketing actions to reach target markets.

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Definitions:

Implicit Memory

A type of long-term memory that enables us to perform tasks without conscious awareness of these previous experiences.

Sensory Receptor

A specialized cell or structure that responds to environmental stimuli such as light, sound, or temperature, and converts them into neural signals.

Deep Pressure

A tactile sensory input that involves firm, steady pressure applied to the body to help reduce stress and anxiety.

Proprioception

The awareness of the positioning and coordination of one's body parts, along with the amount of force being applied during physical activity.