In a Question That Was Part of a Wendy's Survey

question 16

Multiple Choice

In a question that was part of a Wendy's survey that assessed fast-food restaurant preferences among present and prospective consumers, respondents were encouraged to express opinions and ideas. This question illustrates which type of question format?

• A)dichotomous
• B)open-ended
• C)closed-end
• D)attitudinal
• E)semantic differential

Grasp the purpose and structure of focus groups within qualitative research.

Learn the various ways of presenting and interpreting qualitative data.

Appreciate the ethical considerations in research, including data storage and participant privacy.

Understand the criteria for evaluating the validity of research methods and outcomes (Construct, Content, Face Validity).

---

Definitions:

Government

The system or group of people governing an organized community, often a state.

Active Approach

A strategy or policy that involves direct intervention or action, often by the government or an organization, to achieve a specific goal.

Passive Approach

An investment strategy that involves minimal buying and selling actions, often associated with index fund investing.

Aggregate Supply

The complete inventory of products and services that enterprises in a domestic economy aim to sell throughout a specified period.