Consider the Distribution Channels Through Which a Product Manufactured in One

question 126

Multiple Choice

Consider the distribution channels through which a product manufactured in one country must travel to reach its destination in another country. In which step of the distribution channel is it suggested that the channels can be very long or surprisingly short?

• A)the seller
• B)the seller's international marketing headquarters
• C)channels between nations
• D)channels within the foreign nation
• E)final consumer

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