Examlex
The VALS system seeks to explain why and how consumers make purchase decisions. Consumers motivated by ideals are guided by knowledge and principle. Explain the difference between Thinkers and Believers.
Aesthetics
The branch of philosophy concerned with the nature and appreciation of beauty, art, and taste.
Objectively
In a manner that is not influenced by personal feelings, interpretations, or prejudice; based on facts and unbiased.
Subjectively
In a manner based on personal feelings, tastes, or opinions.
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