There Are No Magic One-Size-Fits-All Guidelines for Writing Successful Marketing

question 71

Multiple Choice

There are no magic one-size-fits-all guidelines for writing successful marketing and business plans. Which writing and style guideline below still generally applies?

• A)Use different color fonts or paper to represent different sections of your plan.
• B)Do not use a business plan unless you plan to borrow at least $100,000.
• C)Shoot for a plan that is 15 to 35 pages in length, excluding financial projections and appendixes.
• D)Include as an attachment the résumés for all key players in your management team.
• E)To save paper, send the plan in digital (Adobe Acrobat PDF) format to all potential investors.

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Definitions:

Transfer

The act of moving ownership, rights, or interests in property, assets, or legal claims from one party to another.

Personal Property

Property that is not attached to real estate and includes tangible items like cars, furniture, and personal belongings.

Possessing

The act of having physical control or ownership of an object or property.

Hotel Operators

Individuals or companies responsible for running a hotel, including managing its daily operations and services provided to guests.