A Key Difference Between a Marketing Plan and a Business

question 5

Multiple Choice

A key difference between a marketing plan and a business plans is that

• A) a marketing plan is used for consumer products and a business plan is used for industrial products.
• B) a marketing plan contains a greater degree of detail regarding research and development, operations, and manufacturing activities of the organization.
• C) a business plan contains a greater degree of detail regarding research and development, operations, and manufacturing activities of the organization.
• D) a marketing plan covers a greater length of time for its financial projections.
• E) a business plan covers a greater length of time for its financial projections.

---

Definitions:

Reception

Reception generally refers to the act or process of receiving or being received, often used to describe the area in a building where visitors are greeted.

Sensation

The process of sensing our environment through touch, taste, sight, sound, and smell.

Glaucoma

A group of eye conditions that can cause blindness by damaging the optic nerve, usually due to high eye pressure.

Sensory Deficit

A reduction or lack of the usual level of one or more of the senses, including sight, hearing, touch, taste, and smell.