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Distinguish between the short and long positions in futures transactions.
Ideal Self
A person's conception of how they would like to be or believe they should be, often serving as a motivation for self-improvement or behavioral change.
Real Self
People as they actually are.
Core Principles
Fundamental beliefs or values that guide an individual's actions or the operations of an organization.
Professional Selling
The practice of promoting and selling products or services in a way that adheres to high ethical standards and involves building long-term relationships with clients.
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