The Goal of Utilitarianism Is

question 12

Multiple Choice

The goal of utilitarianism is

• A)the greatest good for the greatest number.
• B)"an eye for an eye."
• C)to maintain existing social hierarchies.
• D)vengeance.

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Definitions:

Involvement

The degree of personal relevance a consumer perceives in a purchasing decision, which can influence their buying behavior and loyalty.

Trial

An evaluation or test phase where a product or service is used temporarily to assess its performance, functionality, or suitability before full-scale use or launch.

Intended Audience

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Promotion Program

A planned series of marketing activities aimed at increasing awareness of a product or brand, encouraging sales, and enhancing customer engagement.