Examlex
Explain how marketing affects consumers' everyday life? How will the study of marketing enable you to be a better consumer?
Bait-And-Switch Scheme
A deceptive marketing strategy where customers are lured by advertisements for a product at a low price, only to be pressured into buying a more expensive item.
MP3 Player
A portable electronic device used to play digital audio files in the MP3 format.
Apple IPod Nano
A portable media player designed and marketed by Apple Inc., known for its small size and capability to play music and videos.
Equal Credit Opportunity Act
A United States federal law ensuring that all consumers are given an equal chance to obtain credit, without discrimination based on race, color, religion, national origin, sex, marital status, or age.
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