A Business Unit That Usually Generates More Than It Needs

question 125

Multiple Choice

A business unit that usually generates more than it needs to maintain its market share is called a(n) _____ in a portfolio matrix.

• A) star
• B) cash cow
• C) problem child
• D) dog
• E) independent

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Definitions:

Skills

Acquired abilities or expertise in specific activities, often developed through practice and education.

Abilities

The physical and mental capacities that enable an individual to perform tasks or engage in activities.

Ethical Dilemma

A situation in which a person must choose between two or more actions that have ethical implications, making it difficult to decide what is right.

Informed Decision

A decision made based on a comprehensive understanding of the relevant information, implications, and consequences.