Global Marketing Standardization

question 105

Multiple Choice

Global marketing standardization:

• A) is becoming less popular with the large multinationals
• B) encourages product,packaging,and advertising variations for each nation or local market
• C) actually raises production costs
• D) presumes markets throughout the world are becoming more alike
• E) is more popular with consumer products than with industrial goods

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Definitions:

Counseling Psychologist

A professional specialized in offering therapy services to help individuals deal with emotional, social, vocational, educational, health-related, developmental, and organizational concerns.

Testability

The quality of a hypothesis or theory that allows it to be tested through experimentation or observation.

Scientific Theories

Thoroughly verified theories that explain a part of the natural world, built upon facts consistently validated by numerous observations and experiments.

Demographic Data

Statistical information about populations, especially those showing age, income, education, etc.