To Be Useful,a Segmentation Scheme Must Produce Segments That Meet

question 201

Essay

To be useful,a segmentation scheme must produce segments that meet four basic criteria.Name and briefly describe each of these four criteria.

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Definitions:

SAT Scores

Standardized test results used primarily in the United States for college admissions, assessing readiness and predicting academic success.

National Average

Statistical measure that represents the average value of a particular variable or set of data across an entire nation.

Middle-Class Parents

Parents belonging to the socio-economic class that is between the working class and the upper class, typically associated with economic stability and higher levels of education.

Gender Differences

Variations in characteristics, behaviors, physical development, and roles typically associated with being male or female, largely influenced by societal norms and biological factors.