What Is the Best Generator of Repeat Sales

question 3

Multiple Choice

What is the best generator of repeat sales?

• A) advertising
• B) sales promotion
• C) brand equity
• D) satisfied customers
• E) global brand

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Definitions:

Performance Projective Tests

Psychological assessments where individuals respond to ambiguous stimuli, revealing hidden emotions and internal conflicts.

Introversion

A personality trait characterized by a focus on internal thoughts and feelings rather than seeking external stimulation.

Heredity

The genetic transmission of characteristics from parents to offspring.

Psychoticism

A personality pattern typified by aggressiveness, impersonality, impulsivity, and a lack of empathy, often associated with the risk for developing psychotic disorders.