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Suppose Matt and Gabe must both choose between two jobs, a safe job that pays $250 per week and a risky job that pays $300 per week. The value of safety to each is $75 per week. Having more income than the other is worth $75 per week to each, and having less income than the other means a $75-per-week reduction in satisfaction. Having the same income as the other means no change in satisfaction. The payoff matrix below summarizes this situation. If we compare the payoffs when both choose the risky job to the payoffs when both choose the safe job, then we can see that:
Entrepreneurial Experimentation
The act of trying out new ideas, products, or business models to learn and adapt in an entrepreneurial context, often involving risks.
Fear of Failure
The apprehension of falling short of one’s goals, which can deter individuals from taking risks or pursuing certain opportunities.
Prototype
An early model or release of a product used to test a concept or process or to act as a thing to be replicated or learned from.
Insulin Injection
A medical procedure where insulin is injected into the body to help manage blood sugar levels in people with diabetes.
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