Going to the Dogs

question 20

Multiple Choice

Going to the Dogs
Demand for pet services is greatly increasing across the United States. In fact, Americans will spend nearly $44 billion dollars on their pets this year. Many American dog owners are seeking out "doggy daycares" that are more like a resort or spa than an ordinary kennel for their canine companion. Daycare services for dogs now include toy rooms, outside play areas, doggie massages, treadmills, swimming pools and cushy beds for nap time. Pet owners can watch their pets via a Web cam and some doggy daycares have a phone where owners can talk to their dog when they feel their pet needs to hear their voice. Rates vary from $20 to $45 a day per pet, depending on the amenities that the pet owner chooses.
-Refer to Going to the Dogs.When the dog daycare first launched,it most likely appealed to which product adopter category?

Definitions:

Vertical Integration

A business strategy where a company owns or controls its suppliers, distributors, or retail locations to control its supply chain and reduce costs.

Film Industry

The sector of the economy dedicated to the production, distribution, and exhibition of films and movies.

Buddy-Cop Comedy

A film genre which pairs two mismatched law enforcement officers, combining action and humor in their adventures and relationship.

Silent Film Stars

Actors and actresses who gained fame during the era of silent films, before the widespread adoption of synchronized sound in cinema, known for their expressive acting techniques to convey emotion and narrative without dialogue.