Sara Blakely,founder of Spanx,had to Go to Department Store Managers

question 94

Multiple Choice

Sara Blakely,founder of Spanx,had to go to department store managers and convince them that women would want to buy her footless pantyhose.Sara's activity to sell her products is best described as _____.

• A) mass communication
• B) implicit communication
• C) personal selling
• D) public relations
• E) telemarketing

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Definitions:

Equivalent Payment

A payment or series of payments adjusted to represent a common value under certain specified conditions, often used in comparing different financial plans.

Interest Rate

The percentage of a sum of money charged for its use, often expressed on an annual basis.

Single Payment

A one-time transfer of money to settle a liability or make a purchase.

Payment Obligations

Financial liabilities or commitments that an entity is required to pay to another party.