Describe How a Lack of Funds Affects the Use of Each

question 104

Essay

Describe how a lack of funds affects the use of each of the promotional tools for a small,financially strapped company.Describe the trade-offs that occur between funds available and other aspects of promotion.

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Definitions:

Operational Obstacles

Challenges or barriers that occur during the day-to-day operations of a business, affecting its efficiency and effectiveness.

Incentive Obstacles

These are barriers or challenges to motivating individuals or organizations to achieve desired behaviors or outcomes.

Pricing Obstacles

Challenges or factors that prevent a company from setting prices at the desired level or according to its strategic objectives.

Supply Chain

The entire system comprising people, organizations, resources, processes, and technology responsible for bringing a product from its raw material state, through manufacturing, to its final delivery to the consumer.