Which Public Relations Tool Involves a Company Spending Money to Support

question 94

Multiple Choice

Which public relations tool involves a company spending money to support an issue,cause,or event that is consistent with corporate objectives?

• A) advocacy
• B) lobbying
• C) product placement
• D) sponsorship
• E) underwriting

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Definitions:

Zone of Proximal Development

A concept in educational psychology referring to the difference between what a learner can do without help and what they can achieve with guidance and encouragement from a skilled partner.

Skilled Partner

A competent individual in a relationship or teamwork setting, proficient in contributing effectively to mutual goals.

Guided Participation

Also known as apprenticeship in thinking; the process by which people learn from others who guide them, providing a scaffold to help them accomplish more than the child could do alone.

Sensitive Teaching

An educational approach that focuses on responding to the emotional and developmental needs of students in a compassionate manner.