Billboard Advertisements Often Have to Compete for a Driver's Attention

question 31

Multiple Choice

Billboard advertisements often have to compete for a driver's attention with traffic,passengers,radio,or other billboards.Billboard advertising would be described as:

• A) lacking any geographic selectivity
• B) the most flexible advertising medium
• C) having a high noise level
• D) having a low noise level
• E) being a great channel for informative ads

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Definitions:

Average Inventory

The mean quantity of stock held over a certain period, calculated to assess inventory levels, manage storage costs, and optimize supply chain operations.

Peak Period

The time frame during which the highest level of activity, usage, or demand occurs.

Off-Peak Period

A time period during which demand for a service or product is lowest, often leading to lower prices.

Marginal Subcontracting Cost

The additional cost incurred for subcontracting an extra unit of production or service, beyond current levels.