Examlex
A primary reinforcer satisfies some biological need and works naturally,regardless of a person's prior experiences.
Psychographics
The study of personality, values, opinions, attitudes, interests, and lifestyles of consumers to segment markets.
VALS Profiles
A proprietary research methodology used for psychographic market segmentation, categorizing consumers based on their values, attitudes, and lifestyles.
Psychological Data
Information collected through the scientific study of human behavior and mental processes to understand and predict behavior.
Achievement-motivated
A term describing individuals who have a strong desire to accomplish significant tasks, achieve mastery, and reach high standards of excellence.
Q4: Drug addiction is the easiest of all
Q12: According to instinct theory,newborns are born with
Q20: A response that is natural and needs
Q24: Message interpretation characterized by consideration of the
Q62: _ is a relatively permanent change in
Q67: The factors that direct and energize the
Q67: The process by which a stimulus increases
Q94: If someone has a deficiency or an
Q96: _ is the neurotransmitter that produces a
Q115: The accumulation of information,skills,and strategies that are