Touch Points Are Any Situations in Which the Company's Employees

question 135

True/False

Touch points are any situations in which the company's employees actually interact with customers.When a customer places an order through the company Web site no touch point has been created.

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Definitions:

Binding

Describes an agreement, contract, or decision that is legally enforceable, requiring parties involved to adhere to the terms set forth.

Competition Act

Legislation aimed at preventing anti-competitive practices in the marketplace, ensuring fair competition, and protecting consumers from unfair business practices.

Criminal Law

The body of law dealing with crimes and their punishment, involving acts that are harmful or potentially harmful to public welfare.

Public Interest

A common concern among citizens in the management and affairs of local, state, and national government that warrants recognition and protection.