In the Model Sales = 268 + 7

question 87

True/False

In the model Sales = 268 + 7.37 Ads (both variables in dollars) an additional $1 spent on ads will increase sales by 7.37 percent.

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Definitions:

Contingent

Dependent on or conditioned by something else; not absolute or certain.

Pleasant Event

An occurrence or activity that brings joy, satisfaction, or positive feelings to an individual.

Unpleasant Event

An occurrence that is not enjoyable or satisfying, often causing discomfort or distress.

Primary Reinforcer

A naturally reinforcing item or factor, such as food or water, that does not require learning to be effective in increasing the likelihood of a response.