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National Do Not Call Registry
A list maintained by the government that allows individuals to limit the telemarketing calls they receive, aiming to protect consumer privacy.
Sales Efforts
Activities directed towards promoting, selling, and distributing a product or service.
Retail Positioning Matrix
A matrix that positions retail outlets on two dimensions: breadth of product line and value added, such as location, product reliability, or prestige.
Value Added
Value added refers to the additional features or economic value a company adds to its products or services before offering them to customers, often through improvements or enhancements that differentiate the product in the market.
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