Which Demographic Group Would Respond the Most Positively to an Extensive

question 4

Multiple Choice

Which demographic group would respond the most positively to an extensive social media campaign,particularly one that allows them to make or extend reservations using their Smartphone?

• A) Gen Yers
• B) Baby Boomers
• C) Gen Xers
• D) The Greatest Generation
• E) all of the above

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Definitions:

Age

A numerical measurement expressing the time that has elapsed since an individual or object's creation or birth.

Ordinal Data

A type of categorical data with a set order or scale but without a fixed interval between values.

Rating

An evaluation or assessment, usually expressed as a rank or score, that indicates the quality, performance, or suitability of someone or something.

Restaurant

An establishment where meals are prepared and served to customers in exchange for payment.