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Which of the following is the most flexible variable in the marketing mix?
Retailers
Businesses or individuals that sell goods or services directly to consumers, typically from a physical location, online, or both.
Purchase Money
Funds used specifically for buying an asset, often in the context of money borrowed to purchase real estate.
Security Interest
A legal right granted by a debtor to a creditor over the debtor's property to secure the repayment of a debt.
Consumer Goods
Products that are purchased for personal or household use, rather than for manufacturing or reselling.
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