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Strategies of sports properties and sponsors for experiential marketing include the following except
Affiliation Motivation
The drive to relate to people, form social bonds, and be part of a group, which influences human behavior and social interactions.
McClelland's View
A theory in psychology focusing on three needs: achievement, affiliation, and power, which motivate people's behavior.
Achievements
Accomplishments or successes that are achieved through effort, skill, or courage.
Idiographic Goals
Unique, personal objectives that are specific to an individual's desires and life circumstances, guiding their behavior in a deeply personal way.
Q11: For sponsorships,the actual product features may include
Q18: The _ message strategy corresponds with the
Q21: The first step in the hierarchy of
Q23: When there is only one business providing
Q26: Criteria for selecting CSR programs include the
Q43: In the final step of implementing a
Q53: During the implementation stage,the marketing team must
Q59: The _ execution approach involves an individual
Q96: A brand is a name,term,design,symbol or any
Q99: The third step in the hierarchy of