Harmonix's Move from Software to Videogames Gave It a Sense

question 6

Multiple Choice

Harmonix's move from software to videogames gave it a sense of purpose and ultimately a winning product.Though hardly a traditional development process,which one aspect of that process is consistent with the development of Guitar Hero?

• A) test marketing
• B) winnowing out products
• C) a core idea
• D) idea screening
• E) competition

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Definitions:

Business-To-Business Selling

This refers to the sales model where companies sell products or services to other companies rather than to individual consumers.

Pricing Practices

Various strategies and methodologies businesses adopt to set and adjust the prices of their products or services.

Product Development

The process of ideating, designing, creating, and bringing a new product to the market to meet consumer needs or market niches.

Product Sales Organization

A structured setup within a company focused on the selling of products, including the strategies, processes, and personnel involved.