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Between the Middle Ages and the revival of geography in the 17th century,Muslim scholars were engaged in describing and analyzing their known world and its physical,cultural,and regional variation.
Dissociative Reference Group
A group that an individual does not want to associate with, and therefore takes steps to distance themselves from in their purchasing decisions or behaviors.
Family Life Cycle
A series of stages through which a family progresses over time, influencing buying behaviors and marketing strategies.
Consumption Subculture
A distinctive subgroup of society that self-selects on the basis of a shared commitment to a particular product class, brand, or consumption activity.
Shared Commitment
A mutual agreement or pledge among members of a group to pursue a common goal or adhere to a particular set of standards or principles.
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